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Enjoy your trip to Biei Town even more with great deals! Why not try using “Be Coins” available within Biei Town?

Be Coins are the local currency of Biei Town, and when you charge them through the smartphone app, you’ll get a 1% premium point bonus without fail!! This benefit extends to both residents and visitors alike. If you’re planning to visit Biei Town soon, make sure to take advantage of it! Check out the list of 220 participating stores in the PDF below: Be Coin participating stores list PDF. To use “Be Coins,” you’ll need to download the “chiica” app provided by Trust Bank Co., Ltd. Find out how to install the app through this YouTube link. You can charge your account using a credit card through the “chiica” app. Learn how with this YouTube guide. For inquiries about “Be Coins,” contact the Biei Town Office, Commerce, Industry, and Tourism Division at 0166-92-4321. Make the most of Biei’s wonderful scenery and charming shops! For more details, check out Biei Town’s tourism information: Biei Tourism Portal Site.
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